Chamber – Main Street

Mission Statement | How does CMS work for you? | CMS Board of Directors | Staff | Committees

Sheboygan Falls Chamber-Main Street
504 Broadway
Sheboygan Falls, WI   53085
Phone: (920) 467-6206  Fax: (920) 467-9571

Shirl Breunig – Executive Director

E-mail address:
Facebook address:

To become a member or to support the Main Street Downtown Revitalization Work please contact Shirl Breunig at 920-467-6206 or

What is Sheboygan Falls Chamber-Main Street?

Sheboygan Falls Chamber-Main Street combines the Chamber of Commerce and the Main Street America Program.  Membership includes downtown and outlying area retailers, service professionals, industry, property owners, and concerned citizens.

Mission Statement

To facilitate making Sheboygan Falls a great place to live, work and do business and to maintain a vital downtown business district.

How does Chamber-Main Street work for you?

Chamber-Main Street brings together business people and civic groups for projects, that benefit you and the community.  We work with the City to identify and provide services that are necessary for business growth and  the well being of the community.  We partner with the City to undertake large improvement projects such as Settlers Park and the Monroe Street Parking Lot. These are projects that neither group could accomplish alone.

Sheboygan Falls Chamber-Main Street Membership is a benefit to your business

Chamber-Main Street Gift Certificate Program

  • Only members can participate and receive FULL VALUE on returned certificates.  Last year more than $13,000 in certificates were purchased, encouraging people to “Shop Falls First”.

Free Listing on the Sheboygan Falls Chamber-Mainstreet Website at

  • Another excellent way to direct customers to your business and to identify your products and services to the business community.
  • FREE LINK to your website on the Sheboygan Falls Chamber-Main Street website or to any Email Addresses or Websites you wish to publicize.

Events Calendar: Opportunity to publicize your business or organization’s events on our events calendar.

Advertise on our website: Members only may purchase a “CMS Member Business” ad featured on our website. For more information contact the Chamber-Main Street office. Ad specifications.

“Timeless Charm” Newsletter  Members can insert single sheet flyers in our monthly newsletter for $20 and reach 250 Sheboygan Falls business contacts.

“Eblast”:  For $15 per Eblast, you can get the word out to your fellow CMS members about your business, news or event.

Invitations to all our activities such as Business Connections

  • Business ‘N Bagels quarterly membership breakfast meetings; Business ‘N Brews, evening social networking and other informational seminars.
  • These events provide you with a chance to network with members of the Sheboygan Falls business community.

“Welcome to Falls” Program

  • New residents to the community are presented with welcome bags filled with offers, coupons and gift items from participating merchants for a small yearly fee.  Only Chamber-Main Street members can participate.

Chamber-Main Street “Recommended List”

  • We always recommend our Chamber-Main Street Members first.  We also encourage this same policy with all of our membership giving you the inside track on future business.


Other benefits for your business

We Are Your Spokesperson

Chamber-Main Street provides an avenue for business people to communicate their concerns about doing business in Sheboygan Falls.  We present the business point of view to city officials, and support measures that are good for you, your business, and the entire community.

We Are Your Watchdog

Chamber-Main Street is on the alert for laws, rules and regulations that could affect your business; we are committed to bringing them to your attention.

We Are Your Economic Developer

Chamber-Main Street works to retain our existing industry base, and recruits new business to the area.  We maintain a database of all available commercial and industrial properties and work create new markets and stimulate trade.  We work to improve the overall visual appearance of the city by developing plans for beautification streetscapes projects.  We are working with the City to promote a our Vision Business Park.

We Are Your Marketing Department

Chamber-Main Street replies to hundreds of inquiries about Sheboygan Falls and about our local businesses on an annual basis.  We sell the community, your business products and your services to people everywhere through marketing materials.

We Are Your Business Network

Chamber-Main Street provides networking opportunities for you and your business through special events including Business Connections, Business ‘N Brews and Business ‘N Bagels quarterly membership meetings.

We Are Your Goodwill Ambassador

Chamber-Main Street promotes Sheboygan Falls as a business, visitor and residential location. It works to capture tourist dollars in the community by bringing people to Sheboygan Falls.  Our “Welcome to Falls” program welcomes new residents with a welcome bag of information and offers from local merchants.

We look forward to serving your business as a member of Sheboygan Falls Chamber-Main Street

back to top

Board of Directors

Sheboygan Falls Chamber-Main Street is governed by a 12-member Board of Directors representing the retail, service, industrial and citizen sectors of the Sheboygan Falls community. Board members are elected to three-year terms by the Chamber-Main Street membership-at-large.

President: Sam Kohlhagen
Vice-President: Stefanie Trakel
Treasurer: David Horner
Members: Jean Born, Mike Gustafson, Jessica Haefke, Mike Kennedy, Scott Kuehn, Paul Kuplic, Mark McCabe, Darryl Ottman, Rev. John Putnam and Ray York


Executive Director: Shirl Breunig, who helps manage the work of the organization’s committees and provides direct member services.
Program Assistant: Kim D. Strysick

back to top


Design Committee
Goal:  To improve the visual quality of Sheboygan Falls through activities including facade renovations, streetscape improvements, and landscaping.

Economic Restructuring Committee
Goal:  To encourage commercial and service firms to maintain & expand their operations in Sheboygan Falls and to attract new business that will diversify and expand the city’s economic base.  Main activities: Recruitment of businesses to fill downtown building vacancies, development and marketing of the city’s Highway 32 corridor.

Industrial Committee
Goal:  To retain and encourage the expansion of the city’s existing manufacturing base and to attract new industry that will diversify and expand the city’s economic base.  Main activities include industrial retention visits, representing industry needs and concerns to the city’s Economic Development Committee.

Membership & Development Committee
Goal:  To maintain a strong organization through education and involvement from a growing number of members and supporters.  Programs include annual meeting, volunteer recruitment and recognition, Business Connections, business ribbon-cuttings and various public relations activities.

Promotions Committee
Goal:  To promote Sheboygan Falls as a center of retail activity through the sponsorship of cooperative advertising and special events.  In addition the Chamber-Main Street staff handle visitor requests, development of community marketing materials, and image advertising in local, regional, and state publications.

Tourism Committee
Goal:  Establish Sheboygan Falls as a vacation destination whether for the day, weekend, or week.  Be of assistance to visiting tourists and business people who come to Sheboygan Falls.

back to top